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Act as a regional thought partner: Collaborate with the Sr. Cross-functional leadership: Build strong relationships with Product, Engineering, Marketing, Design, and Data to integrate localization into roadmaps and launch cycles, influencing decisions with regional insights. Partner with regional Marketing leads and the VP of APAC Marketing to support Go-To-Market Asia efforts\u2014ensuring on-time delivery of localized assets, efficient production workflows, and seamless execution of high-impact campaigns across markets. Optimize localization operations: Assess and refine workflows, tools, and automation (TMS, CAT, QA automation, connectors) to enhance efficiency, transparency, and quality. Support internationalization efforts: Partner with engineering to identify and address i18n issues, ensuring scalability and long-term product readiness across languages. Program governance: Establish and track KPIs to measure localization performance, cost efficiency, and quality outcomes. Vendor and resource management: Oversee localization vendors and freelance linguists, driving accountability, innovation, and high-quality output. Mentorship and enablement: Collaborate closely with Language Managers and other Program Managers to ensure alignment, mentorship, and consistent process execution across regions. Cultural intelligence: Stay ahead of cultural trends, linguistic shifts, and user behaviors across APAC markets to guide creative and product decisions. 5+ years of experience in localization program management, international operations, or a related function within a tech, product, or global brand environment. Proven success managing complex, multi-market localization programs across APAC. Deep understanding of localization technology ecosystems (TMS, CAT, QA automation) and internationalization fundamentals. Strong program management skills \u2014 from scoping and prioritization to stakeholder communication and risk mitigation. Experience influencing product and marketing decisions through data, insights, and user empathy. Excellent cross-functional communication skills and a collaborative mindset; comfortable working across technical and creative teams. Self-starter with strong ownership, adaptability, and attention to detail. 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